Search Engines FAQs

What does SEM stand for?

SEM stands for "Search Engine Marketing".

What does SEO stand for?

SEM stands for "Search Engine Optimization".

What is Search Engine Submission?

"Search engine submission" refers to the way of getting your web site listed with search engines. Sometime, it's also called "search engine registration". For example, TopForAll provides free search engine submission services.

What's Search Engine Optimization (SEO)?

Getting submitted does not mean that you'll necessarily rank well for certain keywords. That is why "search engine optimization" come into play. "Search engine optimization", or SEO, refers to the way of updating your site so that i may rank better for particular terms. It's simply to way to improve your odds of getting better listings in search engines.

Waht is Search Engine Placement?

"Search engine placement" refers to a web site in fact doing well for particular terms or for a range of terms at search engines. The ultimate goal for many web site owners and busineses is to get the "top 15" ranking for particular keywords or search strings. "Search engine placement" is sometime called "search engine positioning", or "search engine rankings".

What is Search Engine Marketing?

"Search engine marketing", or SEM, refers to the overall process of promoting a web site on search engines. This includes all the processes describe above (submission, optimization, and positioning, etc...).

What are the crawler-based search engines?

Crawler-based search engines are engines that automatically visit web pages to compile their listings. Search engines Google, Inktomi, AllTheWeb, Teoma, AltaVista are normally regarded as crawler-based engines, or crawlers.

What are Directories, or directory-based search engines?

Directories are search engines powered by human beings. Human editors approve and compile all all the listings that directories have. Getting listed in web's major directories are very critical, because their listings are accessible. Once listed, the cralers will find your site there and add it to their listings. Yahoo!, LookSmart.com, and Open Directory are major directories.